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Marketing Milestone Philosophy
The Marketing Milestone concept grew directly out of the Kullberg Consulting Group's experience on a wide variety of corporate and brand stewardship programs. Companies today are looking for ways to communicate "good news" to their various publics. They must do this in a way that enhances their other marketing efforts.
Your own "marketing milestone" can provide just such an opportunity!
Reputation
In today's uncertain and often distrustful marketplace, Marketing Milestone will solidify and improve the reputation of your organization or brand among key constituent groups.
Integrated Mix
To be successful and to avoid mere "chest pounding", Marketing Milestone will develop an integrated mix of special events, employee communications, sports marketing, website enhancement, logo and theme development, public and community relations and/or advertising, all working together to establish the relevance of your communications efforts.
Independent Experience
KCG members have experience with an extensive array of reputation-enhancing marketing communications programs, among a host of constituents:
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Bank of America | New York State |
Black & Decker | Northwest Airlines |
British Tourist Authority | Museum of Modern Art |
Columbia, Maryland | Owens-Corning Fiberglas |
Commonwealth of Puerto Rico | Panolam Industries |
Eastman Chemical | Quaker Lace |
Ernst & Young | Raytheon Corp. |
Exxon | Shell |
Ford Motor Company | The Ryland Group |
International Paper Company | The Salvation Army |
John Hancock Financial Services | Wells Fargo |
Metromedia | Xerox |
As an outsourced and independent group of senior professionals, we can "separate the wheat from the chaff" and execute meaningful programs to benefit your organization while improving your ROI.
Why Promote a Marketing Milestone
Request Our Free Marketing Milestone Whitepaper
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