Expand Your Horizons with Your Marketing Milestone

In celebrating your Marketing Milestone, you can go beyond traditional advertising, public relations, branding and packaging.

Dynamic events, just one type of a Marketing Milestone program, can create a lasting impression for the future. They communicate your message in strong, personal ways that matter to your audiences and create bonds that are both emotional and practical. In the process, your company creates customer loyalty and employee dedication. KCG can help you balance and integrate these events with other activities.

Events that target both internal and external audiences include:

  • Theatrical performances by national touring groups
  • Concert featuring internationally known performers
  • Concerts by local philharmonic or symphony

  • Partnerships with national or local sports organization
  • Sponsorship of major sporting events
  • Sports fantasy camp with sports legends
  • Sales and marketing meeting using sports and events

  • Cause-related marketing association with non-profit organizations
  • Naming of a playground or park
  • Televised event celebrating anniversary and promoting a non-profit concern
  • Employee work days with local non-profit organization

  • Corporate outings, such as picnics, for employees and their families
  • Corporate anniversary dinner party featuring internationally known entertainers

    How to Develop A Marketing Milestone Program
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