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- To provide marketing counsel on a specific problem
- Helping a Top 15 financial services company evaluate the importance of
branding, how to go about doing it, and how to develop budgets for the task;
- Conducting a host of market research assignments, ranging from the
education and bridal markets to various hard-nosed business-to-business
markets across industries and countries;
- Repositioning two worldwide professional services companies during rapid
expansion
- Developing a new product and a new product category for a leading home
furnishings manufacturer. And, subsequently, for this same client, analyzing
another category and recommending against developing new products;
- Guiding not-for-profit associations, industrial manufacturers and service
providers on the process of developing their own unique brand positions;
- Answering numerous requests to conduct marketing and/or marketing
communications audits before, during or after re-engineering;
- Working with venture capitalists to evaluate and/or redirect
the marketing of their existing or potential properties
- To create, produce and integrate a variety of marketing communications solutions to an existing marketing strategy
- To provide all of the marketing and/or communications disciplines, fully integrated, on a day-in, day-out basis by becoming the outsourced:
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